Shivia's Livelihood Programme
Our goal is to empower the poorest to create livelihoods, boost income and inspire permanent, positive change. We do this through our Livelihood Programme (livelihood development), which aims to give whole families, and particularly women, the skills to enter new enterprises and radically improve their earning power.
Our Livelihood Programme offers families who we have identified as living below the international poverty line (USD $1.25 per day), the opportunity to develop and grow their own backyard farming enterprise and earn the money to lift themselves out of poverty. We started with poultry rearing in 2011, a market-led enterprise which requires no land to develop. Our Poultry Development Service (PDS) is delivered through the Shivia Poultry Toolkit, which provides everything a family needs to start and sustain their new enterprise. The toolkit comprises 10 one day old chicks (or ducks); vaccinations and medication to prevent disease and mortality; initial feed for 2 weeks and, most importantly, expert education and training over 6 months in all aspects of poultry husbandry, financial management and how to market the produce.
Since operations started in 2011, we have provided training and poultry toolkits to over 5,500 home-farmers (predominantly women) in rural areas surrounding Kolkata, indirectly impacting the lives of over 30,000 people as each home farmer has, on average, 5 or 6 dependents.
In 2014, we started a new enterprise in agricultural development, Agri-management Services (AMS), in response to requests from our home farmers who have small but un-productive plots of land. AMS provides soil testing and training into how to develop these plots to produce high yield crops and a new source of income for the family.
Shivia’s livelihood development model is based on enterprise and not just aid and our beneficiaries make a small financial contribution to the programme. This not only gives farmers the sense of ownership and responsibility but also contributes to the long-term sustainability of our projects.
Follow the links below to read more about Shivia's Livelihood Programmes
“It’s an easy decision to go on supporting an organisation that delivers such concrete impact on the ground.” TOM DUNN, Pro Bono Director, CLIFFORD CHANCE LLP
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